The topic of data protection and data security often causes uncertainty and questions when using online services.
LEHR'S-REISEN would like to counter this with the greatest possible transparency and explains to you in detail at this point to what extent and for what purpose data is collected when you use our website.
In the course of the new EU Data Protection Basic Regulation (DS-GVO), we have made some changes to our data protection information. This now provides you with even more detailed information on how LEHR'S-REISEN treats personal data.
What is personal data?
Personal data is information about personal or factual circumstances of an identifiable or specific natural person.
Personal data includes, for example, your name, your address, your telephone number, your place of birth, your birthday.
Information that cannot be directly or indirectly associated with you, such as the number of users of a page or the popularity of individual websites, is not personal data.
Scope and extent of this data protection notice
The observance of the provisions of the Federal Data Protection Act (BDSG), the Telemedia Act (TMG), the State Data Protection Act Rhineland-Palatinate (LDSG RLP) and the EU Data Protection Basic Regulation (DS-GVO) when processing your personal data is a matter of course for LEHR'S-REISEN.
The person responsible and provider in the sense of the above-mentioned laws, regulations and the resulting provisions is:
LEHR'S-REISEN Günter Lehr
Owner Alexandra Lehr
Gonsenheimer Street 55
D-55126 Mainz, Germany
Phone: +49 (0) 6131 40030
Fax: +49 (0) 6131 948248
and we are further referred to in this Privacy Notice as "we" or "us".
We have made every effort to make this notice as simple as possible. If you are not familiar with terms such as "responsible person" or "special categories of personal data", you can read more about this in the key terms section.
Personal data we collect
When you register for our services, you may be submitting them to us:
If you book travel or other products from our offers, we collect data for the fulfilment of your contract with us:
Your personal data, such as your address, e-mail address, telephone number and date of birth,
the personal details of your fellow travellers,
Payment data (e.g. credit card data, account information, billing address),
Your booked products or services.
When you browse our websites or use our mobile applications, we may collect information about you:
If you purchase our products in our stores or online, we may collect:
If you contact us or we contact you, or if you participate in promotions, contests, surveys about our services, we may collect:
Other sources of personal information
Personal information about other people you provide to us
Use of your personal data
We use your personal information in a variety of ways, as explained below.
To provide products and services that you request
We need to process your personal data in order to administer your account or booking, provide you with the products and services you require and assist you with orders and any refunds you may request.
To manage and improve our products, services and day-to-day operations
We use personal information to administer and improve our products, websites, mobile applications, customer loyalty and recognition programs, and other services.
We monitor how our services are used to protect your personal information and to detect and prevent fraud, other crimes and misuse of services. This helps us to ensure that you can use our services safely.
We may use personal information to respond to and manage security incidents, disruptions or other similar occurrences. This may be of a medical or insurance nature.
We may use personal data to conduct market research and internal development and to develop and improve our product range, services, shops and IT systems, security, know-how and methods of communicating with you.
To contact and interact with you
We want to serve you even better as a customer. So if you contact us, for example by e-mail, post, telephone or via social media, we may use personal data to deal with your request as best and as quickly as possible.
We need to process your personal information in order to manage promotions and contests in which you choose to participate. This also includes those that we organise together with our suppliers and trading partners. For example, if you win a prize.
We encourage you to participate in customer surveys and other market research activities conducted by LEHR'S-REISEN and other organizations for your benefit.
To help us better understand you as a customer and be able to provide you with services and marketing communications (including online advertising tailored to your interests), we may combine the personal information we collect when you make purchases from a store with personal information collected through our websites, mobile applications and other sources.
Marketing Communications with Your Consent
On the LEHR'S-REISEN website there is also the possibility to get in touch with us on various topics. Examples are forms for booking enquiries, requests for annual programmes, callback requests, feedback, etc.
Depending on the background of the contact, different data will be requested in the form. Personal details such as salutation, first name, surname and e-mail address are usually mandatory for the purpose of establishing contact and personal approach. If you use a form for a callback or an appointment request, additional data such as telephone number can also be requested. If you have travel enquiries or questions about existing transactions, you can also enter your booking or invoice number.
You can revoke your consent to communication at any time, whether online, by telephone or via a link to unsubscribe from newsletters, for example. You can revoke your consent in whole or in part by writing to us (e.g. by e-mail to firstname.lastname@example.org). If you no longer wish to receive advertising via a specific channel (e.g. telephone), you can inform us of this as well as withdraw your consent for all marketing purposes.
From time to time we would like to send you offers and news about our products and services by various means, such as e-mail, messenger or telephone. We would also like to send you information about products and services of other companies that we believe may be of interest to you. We will only do so if you have previously agreed to receive this marketing communication.
When you book or register with us, we will ask you if and through which channel you would like to receive marketing communication. We will also ask you whether you would also like to receive marketing communication from suppliers and trade partners of LEHR'S-REISEN and whether we may pass on the relevant data to the partners of LEHR'S-REISEN.
We will verify the contact data you provide us online for marketing information purposes once again. For example, when registering for e-mail marketing, we ask you to confirm this in the so-called double opt-in procedure. This means that we will only send you e-mail marketing communication if you activate the link sent to you. A similar procedure is used for advertising via SMS or Messenger.
You can revoke your consent for marketing communication at any time, whether online, by telephone, via a link to unsubscribe e.g. from newsletters in our marketing emails, with the reply STOP to the speed-dial number in our marketing SMS or by writing to us (e.g. via e-mail to email@example.com). You can revoke your consent in whole or in part. If you no longer wish to receive advertising via a specific channel (e.g. telephone), you can inform us of this as well as withdraw your consent for all marketing purposes. You may also revoke separately your consent to marketing communication by suppliers and trade partners of LEHR'S-REISEN. Of course, the choice is entirely up to you. If you tell us that you do not want to receive marketing information, you will miss out on great offers.
However, you may still receive service-related communications from us. For example, confirmations of bookings you make with us and important information about the use of our products and services.
Product recommendations by e-mail
As a customer of LEHR'S-REISEN you will regularly receive product recommendations from us by e-mail. You will receive these product recommendations from us regardless of whether you have subscribed to a newsletter or have consented to marketing communication by e-mail. In this way, we want to send you information about products from our range that might be of interest to you on the basis of your most recent purchases from us. In doing so, we strictly comply with the legal requirements. If you no longer wish to receive product recommendations from us by e-mail, you can object to this at any time. A text message to firstname.lastname@example.org or (e.g. e-mail, fax, letter) is sufficient. Of course, you will also find a unsubscribe link in every e-mail.
To personalize your experience
We want to ensure that marketing communications (including online advertising) in connection with our products and services and those of our suppliers, trade partners and LEHR'S-REISEN are tailored to your interests.
To do this, we use the personal information you submit and automatically generate to better understand your interests so that we can try to anticipate what other products, services and information you may be most interested in. This allows us to tailor our communications to make them more relevant to you. We use existing information for this purpose, such as receipt and reading confirmations of e-mails, information about computers and connection to the Internet, operating system and platform, your order history, your service history, date and time of visit to the homepage, products you have viewed. We use this information exclusively in pseudonymized form. This analysis and evaluation helps us to better understand you as a customer and enables us to offer you personalized offers and services. Our aim is to make our advertising more useful and interesting for you, i.e. to offer you products and services that better meet your wishes as a customer.
If you do not wish to receive a personalised service from us, e.g. a personalised newsletter, you can object to the personalisation of your advertising to us at any time, e.g. by telephone, in writing or by e-mail (e.g. to email@example.com). In this case you will receive unadapted standard advertising. Of course, you can also object to marketing communication by us as a whole or revoke your consent at any time. We will update your data as soon as possible.
Your opinion is important to us. In order to improve our products and services, we may contact you for market research purposes. You always have the choice to participate in our market research.
Sharing personal data with suppliers and trading partners
In order to provide the products and services you have requested, we may need to share personal information about your booked travel services with suppliers, including hotels and transportation companies such as ferries, etc.
We also work with carefully selected providers who perform certain functions for you. For example, with companies that assist us with IT services, data storage and linking, marketing, market research, payment processing, and the provision of products and services.
We may need to share personal information to protect or defend our legal rights, including disclosing personal information to third parties to prevent fraud and reduce the risk of non-payment.
When we share personal information with other organizations, we require them to keep the information secure. You may not use your personal information for your own marketing purposes.
We share only the minimum amount of personal information that enables our suppliers and trading partners to provide their services to you and us.
Sharing Personal Information with Government Authorities
In order for you to be able to travel, it is sometimes mandatory (required by law by the authorities at the point of departure and/or destination) to disclose and process your personal data for purposes of immigration, border control, security and counter-terrorism or any other purpose deemed appropriate.
We may share the minimum necessary personal information with other authorities if required to do so by law or permitted to do so by law.
Sharing personal data within LEHR'S-REISEN
We may also share personal information with other companies where we have contractual agreements with them. In such cases, we may sell or transfer our services or our rights and obligations that we may have under a contractual agreement with you. If such a transfer or sale occurs, the company receiving your personal information may use your information in accordance with this Privacy Notice.
Cookies and Similar Technologies
Cookies are small data files that allow a Web site to collect and store a variety of data on your desktop computer, laptop or mobile device. Cookies help us provide important features and functionality on our websites and mobile applications, and we use them to enhance your customer experience. Please also refer to our separate cookie notice as an appendix to this Privacy Notice.
Links to other websites
Social Media Features
Our websites or mobile applications may contain social media features such as Facebook, Twitter, Google+ or Pinterest that have their own privacy notices.
We use the following plugins on our websites: Facebook, Twitter and GooglePlus. If you don't want social networks to collect information about you through active plug-ins, you can select "Block third-party cookies" in your browser settings. Then the browser will not send cookies to the server for embedded third-party content. With this setting, however, other functions than plug-ins may no longer work.
If these plugins are activated, your browser establishes a direct connection with the servers of the respective social network as soon as you call up a website of our Internet presence. The content of the plugin is transmitted directly from the social network to your browser, which then integrates it into the website. Through the integration of the plugins, the social network receives the information that you have called up the corresponding page of our website. If you are logged in to the social network, it can assign the visit to your account. If you interact with the plugins, for example by clicking on the Facebook "Like" button or making a comment, the corresponding information is transmitted directly from your browser to the social network and stored there. The purpose and scope of the data collection and the further processing and use of the data by social networks as well as your rights in this regard and setting options for the protection of your privacy can be found in the data protection information of the respective networks or websites. You will find the relevant links below.
Even if you are not registered with the social networks, websites with active social plugins can send data to the networks. An active plugin sets a cookie with an identifier each time the website is accessed. Since your browser creates this cookie each time you connect to a network server, a profile is created of which web pages the user who has called up the cookie has called up. It would be possible, for example, to assign this identifier to a person again when logging on to the social network later.
Integration of Facebook Social Plugins
Social Plugins ("Plugins") of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"), are integrated into our website. The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options to protect your privacy, can be found in Facebook's data protection information: http://www.facebook.com/policy.php. You can also block Facebook social plug-ins with add-ons for your browser, e.g. with the "Facebook Blocker".
Integration of Google Plus plugins
Our website includes social plugins ("Plugins") of the Google Plus social network operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google"). The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options to protect your privacy can be found in Google's data protection information: www.google.com/intl/de/policies/privacy/.
Protection of your personal data
We know how important it is to protect your personal data and to manage it accordingly. We take appropriate security measures to help protect your personal information from accidental loss and from unauthorized access, use, alteration and disclosure.
However, the security of your data also depends on you. For example, if we have given you a password to access certain services or you have chosen one, you are responsible for keeping that password secret.
We will only store your personal data for as long as is necessary for the purposes set out in this data protection notice and/or in order to comply with statutory storage obligations. After this period, we delete personal data in a secure manner. If data is required after this period for analytical, historical or other legitimate business purposes, we will take appropriate steps to make the data anonymous.
Right of revocation and inspection
You are entitled to object to the storage of your personal data at any time, unless there are contractual concerns or legal reasons against it.
Upon request, you will receive information free of charge about the data stored by you. You also have the right to have your data corrected, deleted or blocked. Under certain circumstances, deletion may be contrary to statutory provisions, in particular with regard to data for accounting and bookkeeping purposes.
The data will be deleted as far as and as long as the storage is not necessary for the aforementioned reasons.
For questions, requests or comments on the subject of data protection at LEHR'S-REISEN, please contact us by e-mail at firstname.lastname@example.org.
Access to and updating of your personal data; complaints
You have the right to request a copy of the personal information we hold about you, although you should usually also be able to view and update the information associated with your customer account and booking online. Of course, you can still write to us and ask us for a copy of any other personal data stored about you.
Please include details to help us identify and locate your personal information. Where we can provide access to data, we will do so free of charge unless further copies are requested. In this case, we may charge a reasonable fee based on the administrative costs.
We want to ensure that the personal information we hold about you is accurate and up to date. If any information we hold about you is inaccurate, please let us know. You can also have your personal data corrected or deleted, object to the processing of your personal data and, if technically feasible, request that we do so.
We want to ensure that the personal data we store about you is accurate and up to date. If any information we hold about you is inaccurate, please let us know. You can also have your personal data corrected or deleted, object to the processing of your personal data and, where technically feasible, request that personal data which you have transmitted to us be made accessible to you or to representatives appointed by you or to authorities.
We will update or delete your data unless we need to retain it for legitimate business or legal purposes.
You can also contact us if you have a complaint about how we collect, store and use your personal information. Our goal is to resolve your complaints as best we can. However, if you are not satisfied with our response, you can also contact the appropriate data protection supervisory authority.
Der Landesbeauftragte für den Datenschutz und die Informationsfreiheit Rheinland-Pfalz
Hintere Bleiche 34
D-55116 Mainz, Germany
Phone: +49 (0) 6131 208-2449
Fax: +49 (0) 6131 208-2497
Please note that we may ask you to confirm your identity before we process your request or complaint. We may also ask you for more information to help us ensure that you are entitled to submit this request or complaint to us if, for example, you contact us on behalf of someone else.
For questions, requests or comments on the subject of data protection at LEHR'S-REISEN, please contact us by e-mail at email@example.com.
Legal basis for the processing of personal data
We collect and use your personal data only if at least one of the following conditions applies:
We have your consent;
It is necessary to take appropriate steps to contact you or at your request before concluding a contract;
It is necessary to comply with a legal obligation;
It is necessary to protect vital interests of you or others;
Processing is in the public interest or in the exercise of public authority;
It is in our or a third party's legitimate interests unless your own interests or rights prevail.
If we need to process special categories of personal data, such as health data for medical reasons, we do so only if one or more additional conditions apply: we have your express consent; it is necessary to protect your vital interests or those of another person and you are physically or legally unable to give consent; it is necessary to establish, assert or defend legal claims; it is necessary for reasons of substantial public interest.
This Privacy Notice supersedes all previous versions. We may change this notice at any time, so please check it periodically on our website(s) for updates. If the changes are significant, we will provide a prominent notice on our website(s). In addition, we will send an electronic notification of any changes to our Privacy Notice, if we deem it appropriate.
Last updated: May 2018
Person responsible: The person responsible determines the purpose and manner in which personal data is used.
European Economic Area (EEA): EU Member States plus Norway, Iceland and Liechtenstein.
Online advertising: marketing messages that you may see on the Internet.
Special categories of personal data: These are categories of personal data revealing ethnic origin, political opinions, religious or philosophical beliefs or trade union membership; genetic data; biometric data for the purpose of unambiguously identifying a natural person; health data; and data concerning the sex life or sexual orientation of a natural person.
Here you will find our About Cookies as an attachment to this privacy notice.
Questions about data protection
If you have any questions on the subject of data protection, please contact our data protection officer
LEHR'S-REISEN, Data Protection Officer
Status: May 2018